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EU’s artificial intelligence law takes effect

The European Union’s world-first artificial intelligence law has officially come into effect, marking a significant step in the bloc’s efforts to regulate AI technology. The Artificial Intelligence Act aims to safeguard the fundamental rights of EU citizens while promoting investment and innovation in the AI industry. The law covers all AI products and services offered in the EU, categorizing them based on risk levels. AI systems posing unacceptable risks, such as social scoring systems and certain predictive policing and emotion recognition systems, will be banned by February. General-purpose AI models will be regulated by August 2025. The EU is establishing an AI Office to enforce the rules. Non-compliant companies may face fines up to 7% of their annual global revenue. The complete set of regulations will be in force by mid-2026. “With the AI Act, the EU has taken an important step to ensure that AI technology uptake respects EU rules in Europe,” said Margrethe Vestager, European Commission Executive Vice President.

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