PepsiCo is under scrutiny from activist shareholder Elliott Investment Management, which has proposed cost-cutting measures and the divestment of underperforming brands like Quaker. Elliott’s $4bn stake and a detailed 75-page report suggest that separating the bottling network could enhance margins and simplify operations. However, some investors express caution, noting that such a move could be costly and time-consuming. Kai Lehmann, a portfolio manager at Flossbach von Storch, remarked: “It seems unlikely that the current management team has the readiness to refranchise.” Despite a brief surge in share prices following Elliott’s announcement, PepsiCo’s stock has since declined over 10%. The company is actively engaging with Elliott while attempting to integrate its chips and beverages divisions more effectively.

PepsiCo faces pressure from Elliott
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